Search engines (mostly Google) are still the 800-pound gorilla when it comes to generating clicks to your website. But ignoring referral traffic from other sources like directories, social media, and other websites would be a huge mistake. This is especially ...
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8 Ways to Use AI for Holiday Marketing (+15 Prompts to Get Started!) Thyposts
Raja
To say AI has grown in recent years would be the understatement of the century. A few years back, AI was largely a buzzword, with its use cases predominately limited to predictive analytics and chatbots. (This is grossly simplifying things, ...
Are You Paying Too Much for Your Brand Keywords? 5 Ways to Find Out Thyposts
Raja
As a Googler for six years and then a Google Ads coach for two years, I have seen thousands of Google Ads accounts. Virtually all of them run branded search campaigns (search campaigns that use variations of your business name ...
4 Genius Ways to Drive More Calls from Google Ads Thyposts
Raja
Getting calls for your business is extremely important for growth, especially for businesses heavily dependent on phone-based inquiries. And if you’re running Google Ads to get your business in front of new customers, you may be wondering how you can ...
9 Ways to Engage Your Customers With Instagram Highlights Thyposts
Raja
Instagram Story Highlights is one of the most popular features Instagram offers. Over 500 million accounts use it every day. Look at Nextdoor’s happy, informative Highlights! It’s no wonder why. Story Highlights are a fun way to make your Instagram ...